Brand Identity Guide
Our Brand Identity Guide was created to ensure all print communications — publications, stationery, business cards, promotional items, signs, and all other documents or items representing ¶¥¼¶¹ú²úÊÓƵ or its departments and offices — present a clear, consistent, and positive identity.
Editorial Style Guide
This Editorial Style Guide is intended to help ¶¥¼¶¹ú²úÊÓƵ writers and content managers communicate clearly and consistently by addressing common style, writing, and grammar questions. It is based on the Associated Press Stylebook (with some ¶¥¼¶¹ú²úÊÓƵ-specific exceptions).
Social Media Guidelines
Our social media guidelines are for ¶¥¼¶¹ú²úÊÓƵ faculty and staff who post to social media as part of their ¶¥¼¶¹ú²úÊÓƵ-affiliated work, or who maintain social media channels for their departments, programs, or offices.
Web Guidelines
When maintaining ¶¥¼¶¹ú²úÊÓƵ department and office websites, content managers should follow ¶¥¼¶¹ú²úÊÓƵ’s web guidelines.
University Marketing and Communications
-
138 Woodland Street
Main Office, Room 207
Worcester, MA 01610 - 1-508-793-7441
- 1-508-793-7565 FAX